Milk Specialties Debuts PROriz™ Brown Rice Protein and Showcases Protein Ingredient Innovations at Natural Products Expo West 2020
For 75 years, Milk Specialties Global has been delivering nutritional solutions to the world. At Natural Products Expo West 2020, we will be showcasing diverse proteins in an expanded variety of ready-to-drink (RTD), ready-to-mix (RTM), and baking premixes.
Join us March 5-7, 2020 at NPEW booth #4778 to experience quality protein ingredients and innovation, supporting performance nutrition and functional health.
Introducing PROriz™ wholesome brown rice protein.
Recognizing the consumer demand for plant-based proteins, Milk Specialties will debut PROriz™ brown rice protein at Expo West 2020.
Sourced and produced in the U.S.A. using hexane-free processing, PROriz™ provides all nine essential amino acids in a low grit, neutral tasting, free-flowing powder. Available in both organic and conventional formats, PROriz™ provides 80% pure protein, a superior taste profile vs. leading competitors, and flawless performance across a variety of applications.
“Milk Specialties continuously looks for ways to bring protein innovation and leadership to help our customers succeed in a competitive market. The demand for vegan protein is explosive, and brown rice protein brings an unparalleled solution for our customers to meet the nutritional and sensory demands of the performance nutrition consumer. PROriz™ is both sourced and produced the U.S.A., which is a clear differentiator to other brown rice proteins in the market” says Michael Hiron, Vice President of Sales.
Experience PROriz™ brown rice protein by visiting Milk Specialties booth #4778 to sample espresso chai and apple cinnamon ready-to-mix protein shakes, boasting 15g of vegan protein in an 8 oz serving.
Discover the convenience and versatility of ready-to-drink protein beverages
Consumers increasingly recognize the health benefits of dairy proteins and seek ways to incorporate protein into their everyday consumption habits. Ready-to-drink functional beverage sales continue to lead the growth of the sports nutrition category, with consumers responding to the increased variety of flavor, form and nutritional offerings.
PRObev™ clear whey protein isolate provides an exceptionally clean taste with low astringency that compliments fruity flavors and a variety of protein concentrations that perform well in both still and sparkling RTD formats.
Produced utilizing proprietary technology, PRObev™ is a heat-stable whey protein isolate that is clear in solution over a wide pH range. The versatility of PRObev™ helps our customers achieve on-trend, differentiated offerings while delivering the unrivaled amino acid profile of whey protein, high digestibility and superior sensory experience that today’s consumers demand.
A recent 3rd party blind taste test conducted with a trained sensory panel highlighted PRObev™ to be significantly less astringent than its top global competitor. Sample our all-natural ginger-pear flavored RTD protein beverage containing 10 grams of crystal-clear whey protein isolate.
Additionally, for consumers looking for an on-the-go caffeine boost, the convenience of ready-to-drink iced coffees continues to drive conventional RTD new product introductions. Milk Specialties looks forward to showcasing an RTD Iced Latte beverage featuring 30 grams of organic milk protein concentrate in an 11 oz serving.
Sports Nutrition Innovation: Clear ready-to-mix high protein shakes
As showcased by recent sports nutrition industry innovation awards, PRObev™ has helped open a new category of ready-to-mix protein shakes that are clear rather than milky after mixing. The clear alternative provides a lighter option for the consumer, creating refreshing, fruit-focused flavors in RTM protein shakes that appeal to new as well as existing protein powder consumers.
Try a clear tropical punch RTM shake, delivering 20 grams of clear protein per serving.
Protein-fortified baking solutions
Protein-fortified baking premixes and cookies have disrupted otherwise stagnant categories, driving sales through health benefits and differentiated offerings. The baking premixes are formulated with dairy proteins to enhance the nutritional profile while delivering on taste, mouthfeel and shelf-life requirements. High protein baking premixes can be produced at the Milk Specialties manufacturing facility, meeting formulation specifications, and nutritional requirements.
Enjoy 10 grams of protein per 2 oz gluten-free Snickerdoodle flavored cookie, made with no artificial flavors, colors, sweeteners or preservatives.